Design associate
17
November
2024
Position: Design associate
Job description
RESPONSIBILITIES:
- Support in the execution of the annual marketing plan.
- Provide cutting edge art direction and visual interpretations for all Alaro City collaterals, presentation packs and other creative expressions.
- Coordinates, reimagines, and implements the design of Alaro City brand and its initiatives, including messaging, website, event promotions, and project developments
- Execute complex designs that help improve the brands’ perception in-market.
- Provide visual oversight to digital content to ensure adherence to set visual standards.
- Create and manage graphics and imagery for digital and print, SEO/SEM, marketing database, email, social media, newsletters, brochures, websites and display advertising campaigns.
- Working with the Marketing Associate, develop personalized, data driven pitch decks for the Sales team driven by industry and prospect specific research.
- Support in scheduling social media content, keeping channels fresh with up-to-date and effective content, collaborating to help increase impact of digital media efforts
- Capture and deliver on brand and compelling motion graphic and other audio visual content for project developments, events and promotions for all media channels.
- Identify digital trends and insights, and optimize spend and performance based on the insights.
- Contribute to the design, production and distribution of the monthly newsletters.
- Assist in the procurement of suppliers for marketing activities.
- Review new technologies and keep the company at the forefront of developments in design and digital marketing.
- All other duties and responsibilities as assigned
REQUIREMENTS
Hard skills and experience:
- Bachelor’s degree in marketing related discipline from a reputable university or tertiary institution;
- 5 – 7 years’ experience in graphic design and Art Direction.
- Very strong digital marketing, design and animation skills;
- Knowledge of layouts, graphic fundamentals, typography, print, and the web.
- Knowledge of Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
- Exceptional graphic design skills including animation/motion graphic development, photography and finished artwork outputting.
- Must have a strong design portfolio of both print, web and social
- Excellent written and oral communication skills;
Soft skills:
- Mature, pragmatic and flexible approach, strong commercial judgment.
- Team player but comfortable working autonomously.
- Good attention to detail.
- Rigorous and organised approach.
- Hands-on, ready to roll up the sleeves.
Personal characteristics:
- High energy.
- Result-oriented.
- Self-starter
- Strong work ethic.
- Ability to work effectively under pressure.